Friday, January 21, 2011

What I want out of Ad Imagery


In Media Studies I enjoyed picking apart an image, or scene in a movie, in order to discover signifiers that ultimately led to the message the image or scene portrayed. For this class I hope to gain a better understanding for the world of advertising, and further develop skills in reading an advertisement in its entirety. Like with this advertisement for Upcider, which won Magazine Ad of the Year in 2005. I personally find this had humorous, but would enjoy picking through the ad to find underlying signifiers that make this ad "Magazine Ad of the Year".

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